Targeted Therapy for Cancer is Giving Patients New Hope Here is How

By: Milton, Chiara

Published On: July 12, 2021

Cancer is a horrible disease. It takes a toll on a patient's physical health as well as their mental health. The mere thought of the word- ‘cancer’ can send shivers down one’s spine. As per a report by WHO in 2020, there were 7,84,800 cancer-related deaths in 2018. It also said that “one in 10 Indians will develop cancer during their lifetime, and one in 15 Indians will die of cancer.” (Source: The Print)


In the past few years, many crowdfunding platforms in India like ImpactGuru have emerged which have helped patients in raising funds for their cancer treatments. It is a pretty simple concept to understand, here is how it works


Targeted therapy is one of the treatments used for cancer. It is not that common but over the years it has been used to treat certain breast cancers, lung, head and neck cancers, prostate cancers and so on. Here is everything you need to know about targeted therapy: 


What is Targeted therapy? 

  • Targeted therapy is a type of cancer therapy that uses drugs to block the growth and spread of cancer by destroying cancer cells without any effect on the normal cells. 

  • Targeted therapy is a foundation of precision medicine, a type of medicine that uses information about a person’s genes and proteins to prevent, diagnose, and treat disease. 

  • It is used by itself or in combination with other treatments, such as chemotherapy, surgery or radiation therapy. 


Source: Unsplash


How is targeted therapy different from chemotherapy? 


Targeted therapy

Chemotherapy

Targeted therapies are known to be more effective than older forms of treatments because they are less harmful to normal cells. 


Traditional chemotherapy is cytotoxic to most cells, meaning it can damage healthy cells alongside damaging and killing cancer cells.


Targeted drugs often work by blocking cancer cells from duplicating themselves. This means that they will help stop a neoplastic cell from dividing and making new cancer cells. 


Traditional chemotherapy, however, kills cancer cells that are already present. 


It does not stop neoplastic cells from dividing and making new cancer cells.



What is the cost of targeted therapy in India? 

  • On an average, the cost of targeted therapy can cost upwards of Rs 20 lakhs.

  • This depends on the total cycles of treatment and also the kind of drugs that are used. The type and stage of cancer may also affect the overall cost of treatment.

  • The total cost does not include other factors like costs of medicines, hospital accommodation charges, screening tests and other additional treatments.


Source: Unsplash


How can crowdfunding help with your targeted therapy treatment?

The average salary of a middle class individual in India is around Rs 3-4 lakhs per year. 

The cost of treatment might be difficult for many to afford. You can rely on crowdfunding. Hundreds of people will donate in small amounts to your cause and you will then be able to pay off your treatment bills. 


Here are a few cancer patients who raised funds successfully for their treatment on our platform: 




You can go through more success stories of patients here


If you are in need of funds for your targeted therapy treatment, you just need to start a fundraiser. It will take only 5 minutes to do that.



In India, hundreds of cancer patients get proton therapy treatment every year.  There are a select number of proton beam therapy machines worldwide. Read on to find about the Benefits Of Proton Therapy For Cancer Patients 


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