Raising Capital For Your Business Through Crowdfunding

By: Milton, Chiara

Published On: July 12, 2021

The Covid-19 pandemic has affected everybody from all walks of life in terms of health and mental wellbeing. It also dealt a cruel blow to the global economy which may take a long time to fully recover. During this time many companies were pushed into losses, they had to let go of their employees and some eventually shut shop. With the lockdown restrictions it was very tough for these companies to sustain themselves. 

The struggle for many companies is real. If you are feeling the same way about your start-up or small business enterprise, remember that crowdfunding is what you can resort to. Don’t underestimate its potential because earlier this year parents of 3 year old Ayaansh were successful in raising 14.28+ crore for their son’s treatment in a matter of 4 months. An amount they thought was impossible. 

So how is it helping other businesses?

Raising funds for your small business or startups through crowdfunding has become a viable option for many people. You can raise money through donation-based crowdfunding or reward-based crowdfunding. More importantly, you don’t need to pay back any amount because the funds are donations. You can do all of this without giving away any share in your company. 

Source: Pexels

What do you have to do?

  • You can pitch your idea to donors on Impact Guru. If the donors feel that your idea is genuine and has potential you have the opportunity to raise lakhs of rupees in a matter of days or even hours.

  • While creating a story, be as descriptive and detailed as possible, show the donors what your business/startup means to you and how important it is for you to raise funds as soon as possible. Adding images of your team and company office is a great way to give them a glimpse of this. 


  • Start sharing your fundraiser with employees/partners of your business and create a group which includes your close family and friends and ask them to share the fundraiser as much as they can which will increase your reach.

Source: Unsplash

How can you find help with ImpactGuru?

You would be surprised to know the features and benefits we offer along with crowdfunding on our platform. We would ensure you get the best experience and help in making your fundraiser a success. 

Here are some features which would help you consider our platform:

  • 0% platform fee:

You can start a 0% fee fundraiser on our platform. ImpactGuru waives off its platform fee which helps you raise maximum funds for your business. 

  • Fast fundraiser approvals:

We know that time is of the essence with regard to raising capital for startups and small businesses. Do not worry! As soon as you share the necessary KYC documents with us, your fundraiser will be approved in no time! Get ready to get your fundraiser going and be ready to receive donations. 

  • Quick fund transfer:

There are instances when you may need the funds urgently. In  times like those get quick and easy fund transfers even while your fundraiser is still running. After you have requested for a fund transfer, it will be transferred in no time! 

  • Easy to use app:  

With the Android and iOS app on mobile you can now manage your fundraiser on the go and get real-time updates with incoming donations.

If you are still reflecting on raising funds for your business on our platform, here is a success story which will help you in making a decision:

vChalk campaign to support children

If you’re all set to raise capital for your business, you just need to start an online fundraiser which would only take 5 minutes of your time. 

If you need any help, feel free to reach out to us on 18001020380 or send an email to [email protected]uru.com. 

Do you know what it takes for your fundraiser to be successful? Read on to find out about the Successful Fundraiser Stories In The Past Week