Support CRY - Child Rights and You

Fundraiser ended on Oct 09, 2017

You can save 100 children from malnutrition. Act now.

You can save 100 children from malnutrition. Act now.

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CRY - Child Rights and You
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We are a group ofvolunteers at CRY – Child Rights and You – appealing for your support so that we can provide a special fortified diet and supplementary nutrition to 100 malnourished children that we work with. With your help, we will be able to give these children the support they need to become healthy again. We hope that you stand by us.


1 in every 2 children in India is malnourished. What is even more scary? Without immediate intervention – the effects of malnourishment are irreversible. Children may suffer from disability, developmental issues and in extreme cases, even death. 


A network of Anganwadi and ICDS centers are meant to address the nutritional needs of children suffering from malnutrition but the reality is far removed. There are many villages in our country where Anganwadi centers do not exist. Even in cases where they are present, they do not have the resources to provide the nutrition that these children crucially need. A gap that leads to a high mortality rate. 


Today, countless children are fighting the long-term adverse effects of malnourishment. Their lives have already been permanently affected. However, together we can ensure that 100 children in CRY supported projects do not suffer the same fate. 


YOU can provide the help they need before it is too late.


#1 (31 Jul, 2017)

#2 (31 Jul, 2017)

A Walk back in Time, Almost.

45% Of Child Mortality Can Be Attributed To Malnutrition, And It's An Emergency                                                                                                                                                                                                                                                              

As we celebrated World Health Day this year, it is imperative to think back on the many reports we continue to see on children's deaths due to malnutrition.

Whether it is a hamlet in Palghar district of Maharashtra or a one-room tenement nestled deep within the bylanes of a slum in Mumbai, the alarming problem of malnutrition looms large. Like the 15-day-old baby boy born to Seema, a young mother living in the slums of Shivaji Nagar in Mankhurd—weak and weighing a mere 1.3kg and in an incubator for 21 days. The baby survived because of the intervention of a CRY-supported programme but millions of infants are not so lucky.


Sadly, nearly 45% of child deaths can be attributed to various forms of malnutrition; in India about 50% of deaths in children under 5 are related to malnutrition. Which is why it is time we introspect on the reasons as to why we are still unable to curb this menace, once and for all.


Wasting (low weight by height), stunting (low height for age) and underweight (low weight for age) are the three aspects of malnutrition which affect children both in rural and urban India.

Wasting is the result of acute undernutrition resulting from inadequate intake of food and frequent infections, usually seen in the context of poverty and poor hygiene and sanitation. Around 21% of all children under 5 years of age suffer from wasting in India.


It is imperative here to note the fact that the situation with regards to wasting is "critical" in Mumbai (equal to or more then 15% wasting levels in children are considered to be critical)

NHFS 4 data for Maharashtra reveals that:

                                                                                                       You can save 100 children from malnutrition. Act now. - story -1                                                                                                                                   

  • 34.4% children under five yrs are stunted (height for age)
  • 25.6 % children under five are wasted (weight for height)
  • 36% children under 5 yrs are underweight (weight for age)
  • Only 56.3 % children (12-23 months) are fully immunised.

  • This situation calls for collective efforts involving all the stakeholders to reduce severe acute malnutrition with particular reference to wasting in Mumbai.

CRY's experience provides insight that this is possible to do if the below mentioned aspects are really focused on:

  1. 1. Convergence between key departments like MCGM, Health and WCD (ICDS services).
  2. 2. Rigorous capacity building of the community improves uptakes of ICDS and MCGM services.
  3. 3. Changes in health choices and practices through focused, repetitive and tailored health messaging, building referral linkages, positive role modelling, use of BCC materials and iterative learning.

Adequate investments in terms of increased budgetary allocations for nutrition and health facilities for mother and child should be the key priority of the government.

Investing in children early on ensures critical growth and development at an individual level and also has a larger effect on economic growth.

Let us pledge to give good health to our children and that can happen only with our serious efforts and concern.


Touch more lives with your Kindness !